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Toufiq SEO

Technical SEO services · US businesses

Technical SEO services that fix crawling and indexing at the source.

Technical SEO makes sure Google can crawl, render, index and understand your pages. I diagnose crawl budget waste, indexation conflicts, site architecture, Core Web Vitals, JavaScript rendering and site migrations as one connected system, then deliver a prioritized roadmap your developers can ship.

Log file analysis includedDeveloper-ready ticketsEvidence behind every finding
Crawl depth map
Click 1234+
Within three clicks crawled oftenFour or deeper crawled rarely
Problems this service solves

Google can reach your site. That is not the same as indexing what matters.

Most technical SEO problems show up in Google Search Console as status labels nobody acts on: crawled currently not indexed, discovered currently not indexed, duplicate without user-selected canonical. Each one has a specific cause and a specific fix.

01

Crawl budget wasted on low-value URLs

Faceted navigation, URL parameters, pagination, session IDs and tracking links create crawl paths nobody published deliberately. Googlebot exhausts its allocation on them while your money pages wait weeks for a recrawl.

Crawl budget
02

The wrong URL gets indexed

Canonical tags, XML sitemaps, 301 redirects, internal links and hreflang each nominate a different URL. Google resolves the conflict itself, and duplicate without user-selected canonical appears in Search Console.

Indexation
03

Nobody can defend the fix order

Crawlers report hundreds of warnings with no business impact, no owner and no dependency mapping. The backlog never moves because no one can justify what to do first.

Prioritization
What technical debt costs you
Slow indexing of new pages

When crawl budget goes to parameter URLs, new product and service pages sit in discovered currently not indexed for weeks instead of days.

Ranking signals split across duplicates

Two URLs serving one intent divide internal links and backlinks, so neither reaches the threshold to outrank a consolidated competitor page.

Traffic lost at migration

Incomplete redirect maps and broken canonical continuity are the single most expensive technical failure, and the most avoidable.

Start with a symptom

Which Search Console problem matches yours?

Pick the symptom closest to your situation to see the likely cause and what I would investigate first.

Which of these sounds familiar?
What is included

What technical SEO includes: eight connected areas.

These are not eight separate audits. Each informs the next, which is how the roadmap ends up ordered by consequence rather than by crawler severity rating.

08areas covered
on every engagement
01Crawlability and crawl budget optimization+
Robots.txt directives, URL parameter handling, faceted navigation rules, pagination and redirect chains, reviewed against server log file analysis so decisions rest on where Googlebot actually goes rather than assumptions.
02Indexation and canonical tag audit+
Every signal deciding which URL gets indexed checked for agreement: canonical tags, XML sitemaps, 301 redirects, internal links, hreflang and noindex directives. Where they conflict, I show which one Google is obeying.
03Site architecture and internal linking+
Click depth to revenue pages, internal link distribution, orphan page discovery and template-level linking patterns. Related work sits in on-page SEO.
04Core Web Vitals optimization+
Largest Contentful Paint, Interaction to Next Paint and Cumulative Layout Shift assessed from CrUX field data first, with render-blocking resources, third-party scripts and image delivery addressed at the source.
05Structured data and schema markup+
Organization, service, product, article, FAQ and breadcrumb schema validated and, more importantly, made accurate, so machines can describe your business correctly. Extends into AEO and GEO.
06JavaScript SEO and rendering+
Confirming what Googlebot receives after rendering, identifying content that never reaches the index, and specifying server-side rendering or dynamic rendering where the business case supports it.
07Hreflang and international configuration+
Return tag reciprocation, region and language targeting, and duplicate-language handling across markets. Covered in depth in international SEO.
08Site migration SEO+
Redirect mapping, URL inventory reconciliation, staging validation before launch and index monitoring afterward, for replatforms, redesigns and domain changes.
How it runs

The technical SEO audit process, step by step.

01

Discovery

Which pages generate revenue, which markets matter, what your CMS and developers can realistically change.

Scope agreed
02

Investigation

Screaming Frog crawl, Search Console export, analytics, server logs and rendered HTML compared against each other.

Evidence pack
03

Prioritization

Findings scored by revenue impact against implementation effort, grouped by owner, sequenced across ninety days.

Roadmap
04

Handover

I brief your developers, answer questions during build and review staging before release.

Briefed team
05

Validation

After deployment I re-crawl, confirm index response and flag regressions introduced by the release.

Validation report
Tools versus a consultant

A crawler finds warnings. A technical SEO consultant decides what to fix.

Screaming Frog, Sitebulb and Ahrefs are genuinely useful and I use them daily. The difference is everything that happens after the export.

AspectA typical crawl reportThis service
VolumeSeveral hundred warnings sorted by the tool severity scale.The six to twelve issues that change outcomes, in the order they should be done.
Business contextNone. A warning on a forgotten tag page ranks equal to one on your best category.Every finding scored against revenue impact, so priorities survive a budget conversation.
Log file analysisNot included. Crawl behavior is inferred rather than observed.Server logs read directly, so crawl budget decisions rest on where Googlebot actually goes.
DependenciesNot modeled. Fixes get done in an order that creates rework.Sequenced so consolidation happens before internal linking, and rendering before content work.
OwnershipOne list for everyone, so it belongs to nobody.Split into developer, content and platform tickets with acceptance criteria.
After the fixYou re-run the crawl and hope the number went down.I re-crawl, confirm the index responded as expected, and flag release regressions.
What you receive

Technical SEO deliverables built to be shipped, not filed.

Main deliverable

The technical SEO roadmap

One document sequencing every approved fix by impact, effort and owner across a ninety-day schedule.

  • Each finding scored and ranked by revenue impact
  • Grouped by developer, content or platform owner
  • Dependencies and release order made explicit
  • Written to paste straight into Jira, Asana or Linear

Executive summary

Two pages for stakeholders who need the decision, the cost and the expected return without the technical detail.

Technical evidence pack

Crawl exports, server log samples, rendered HTML comparisons and Search Console screenshots behind each recommendation.

Developer tickets

Reproducible steps and acceptance criteria per issue, so your engineers can implement without interpreting SEO language.

Case study

Thirty-four crawl warnings became six template fixes.

An e-commerce catalog was generating competing category and faceted filter URLs faster than Googlebot could crawl them. Search Console reporting looked healthy while the product pages driving revenue were losing visibility.

The work was structural: consolidate the URL patterns, define one canonical template per intent, and rebuild internal linking so priority products sat within three clicks of the homepage. Thirty-four separate crawler warnings collapsed into six template-level actions that four teams could own in parallel.

Read the case study →
Catalog restructure
Priority URLs within three clicks82%
Warnings consolidated into actions34 → 6
Teams with clear ownership4
Crawl requests on commercial pages+41%
Project fit

Best for sites where technical debt has a measurable cost.

A strong fit when

  • ✓You run e-commerce, multilingual or large template-driven sites
  • ✓Search Console shows crawled or discovered currently not indexed at scale
  • ✓Traffic has plateaued while content output has not
  • ✓A replatform, redesign or domain migration is planned
  • ✓Previous audits produced findings nobody could act on

Another service may suit better

  • −Your site is small and technically sound, and content strategy is the real gap
  • −Local SEO is the constraint, where profile work moves faster
  • −You need a full diagnosis first, which is the SEO audit
  • −Backlink authority is the gap, in which case link building matters more
  • −You are looking for guaranteed rankings on a fixed date

Not sure which applies? Send your URL and I will tell you honestly which service fits, including when the answer is neither. Compare all ten services.

Frequently asked questions

Technical SEO questions, answered plainly.

01What is technical SEO?+
Technical SEO is the practice of making sure search engines can crawl, render, index and correctly understand a website. It covers crawl budget, indexation and canonical logic, site architecture, internal linking, Core Web Vitals, JavaScript rendering, structured data, hreflang and site migrations. Technical SEO sits beneath content and link building: if search engines cannot reach or interpret a page, no amount of content quality or backlink authority will make it rank.
02How long does a technical SEO audit take?+
Two to four weeks for most sites, depending on size, platform and whether server log files are available. Discovery takes a few days, investigation is the bulk of the work, and the handover session is scheduled once the roadmap is written.
03What does crawled currently not indexed mean?+
It means Googlebot fetched the page and decided not to index it. The cause is usually duplication against near-identical URLs, thin template output, or low perceived value rather than a technical block. Fixing it means consolidating duplicates and giving the template something genuinely unique to say.
04What is the difference between crawl budget and index budget?+
Crawl budget is how many URLs Googlebot will request from your site in a given period. Indexation is whether it stores what it finds. A site can have adequate crawl budget and poor indexation if quality or duplication signals are weak, and the fixes are different for each.
05Do you implement the fixes or just recommend them?+
I can do either. On smaller sites I often implement directly. On larger sites your developers implement while I write the tickets, review staging and validate the release. Both arrangements are priced clearly before starting.
06What access do you need for a technical SEO audit?+
Google Search Console and analytics at minimum. Server log file access, a staging environment and CMS access make the audit substantially better, and I will tell you what any gap costs in accuracy.
07Can you help with a site migration or replatform?+
Yes, and earlier is considerably better. Involving me before URL structures are finalized prevents most migration traffic loss. If you have already migrated and lost rankings, a recovery audit is the right starting point.
08Do you guarantee ranking improvements?+
No honest consultant can, because ranking decisions belong to Google. What I guarantee is a documented process, evidence behind every recommendation, and validation that the changes behaved as intended.
A deeper explanation

What a technical SEO consultant actually does

Technical SEO is the practice of making a website legible to search engines. It answers four questions in order: can Googlebot reach your pages, does it choose to index them, does it understand what they are about, and does the experience hold up for real users. Every technical SEO service is some combination of those four, and most failing sites are failing at the first two.

Crawl budget is a real constraint on large sites

Google allocates a finite number of requests to your site. When faceted navigation, URL parameters and pagination absorb most of that allocation, your revenue pages get recrawled rarely. Price changes and new products take longer to appear, and Search Console fills with discovered currently not indexed. Controlling which URLs are crawlable through robots.txt, parameter handling and internal linking is the foundation the rest of the work rests on.

Indexation is decided by signal agreement

Canonical tags, XML sitemaps, 301 redirects, internal links and hreflang all nominate a preferred URL. When they disagree, Google resolves the conflict itself and frequently picks a URL you did not intend. Duplicate without user-selected canonical is the visible symptom. The fix is rarely a single tag; it is making every signal agree.

Core Web Vitals should start with field data

Lighthouse scores are useful for diagnosis and misleading as a target. What Google uses is Chrome User Experience Report field data from real visits. A site can score well in the lab and fail LCP or INP in the field because of third-party tags that never run during a lab test. Starting with CrUX data and isolating the actual cause avoids months of optimizing the wrong thing.

Migrations are where technical SEO earns its fee

Replatforming changes URLs, templates and internal links at once. Most migration traffic loss comes from incomplete redirect maps, chained redirects and canonical tags still pointing at the old structure. Involving a technical SEO consultant before URLs are finalized costs a fraction of recovering afterward. If you are planning a migration or already lost traffic to one, a short call will establish what is recoverable.

Where to go next

Services that pair with technical SEO.

Related service

SEO Audit

The broader 200-point review covering technical, content and authority together.

Explore →Related service

On-Page SEO

Once crawling and indexation are sound, on-page work decides which page wins which query.

Explore →Related service

International SEO

Hreflang architecture and market targeting for multi-country sites.

Explore →
Ready for a clearer plan?

Find the technical issues that deserve attention.

Send your URL and what Search Console is telling you. You will get an honest read on whether crawl budget, indexation or rendering is the constraint, and what fixing it would involve.

Request a technical SEO audit →Compare services
Prefer email? toufiqseopro@gmail.com

What happens next

  1. You send the URLPlus anything already tried, so I do not repeat it.
  2. I review it firstBefore we speak, so the call is about your site specifically.
  3. Twenty honest minutesIncluding telling you if a different service fits better.
Limited engagements each quarterReply within 24 hoursRajshahi, working worldwide
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